Social responsibility belongs in the boardroom, not the marketing suite
The issues that concern young people the most today — from the climate crisis and global pandemic to new conversations on race and privilege — are ones that also belong in the boardroom.
Our world is changing fast, and so too are society’s expectations of corporate Britain — not just when it comes to the environment and protecting our planet, but towards people as well.
Companies that are not tuned in to these changing attitudes will be overtaken by business leaders who understand that making a sustainable profit and serving a wider business purpose are interwoven. They are not mutually exclusive, they are two sides of the same coin.
Read more:
https://www.cityam.com/social-responsibility-belongs-in-the-boardroom-not-the-marketing-suite/
Rt Hon Justine Greening
Founder, Social Mobility Pledge
Former Secretary of State for Education, Minister for Women and Equalities, Secretary of State for International Development, Secretary of State for Transport, Economic Secretary to the Treasury