New Year, New Ideas

We are currently testing out some new ideas on how to engage signatories of the Social Mobility Pledge campaign in 2021/22 and we want to hear your feedback on those ideas.

We are discussing with signatories the potential of a monthly webinar next year focussed on particular topics that businesses may be interested in around social mobility, company purpose and ESG. The virtual events would feature speakers from various sectors sharing their insight. Given the events would be purely virtual they would be free to attend.

As the leading advocacy campaign we are also keen to highlight the great work being undertaken by the many charities and volunteer groups helping to boost opportunity on the ground. We are considering introducing a monthly “spotlight” section highlighting those working to boost social mobility and opportunity on the ground such as the Sutton Trust and the Big Issue.

Another idea is also to offer a Q&A section in the monthly newsletter which goes to signatories. The Q&A would allow recipients to ask questions relating to social mobility, company purpose and ESG, perhaps looking for tips and ideas on how they can do more or asking to be pointed to the charities and third sector organisations they could partner with. The questions would be answered in the following newsletter.

We are also discussing with signatories the potential of offering a membership package next year, giving additional features such as being in a magazine and podcast. A contribution would be needed to cover the cost of producing those additional things however we would ensure there continues to be no cost to signing up the Social Mobility Pledge campaign.

These potential additional services would be delivered by the team at thisispurpose.com who run the Social Mobility Pledge campaign and you can share your thoughts on the ideas by filling in the form below - and any other ideas are more than welcome!